Or rather, waiting for perfection equals poverty.
I know this might sound cliché, but I really wish I started working on my online business earlier. Perfection equals poverty is something I read often in startup business literatures, but somehow the wisdom eluded me. Perhaps I was not mature enough to grasp its importance till now.
Looking back, some of my earlier online “businesses” were rather embarrassing. Like what was I thinking kind of embarrassing! But at that point in time, I actually thought it was going to be brilliant. I had it all planned out in my head. I was working tirelessly, perfecting my business before unveiling to the market.
Needless to say things did not work out as I vision it to be. I wasn’t starting a business; I was tinkering with a fantasy.
The thing about fantasy is that you can be absolutely sure that you will like it… and it won’t fail as long as it is stuck in your head. You work under no scrutiny. You are accountable to no one but yourself. That is why fantasies are perfect.
But you don’t exactly do business with yourself. An internet business is still a business and business involves delivery of a product/service that customers want/need; in a way that is meaningful to the customers. No buying customers, no money.
So get out of your head, and get into your life… that is where your business is happening (also where all hell breaks loose).
I have not failed. I’ve just found 10,000 ways that won’t work. – Thomas Edison
You do not know what you do not know. While you took time making sure that whatever you are working on would work, you are almost always only dealing with factors that you know. Not that unknown monkey who is going to throw that annoying wrench into your business.
There is really only one way to find out. You can decide whether it is now or later.
And for you perfectionist out there, take a leaf out of Facebook.
Far from being perfect, Facebook looked like this in 2005… and had 5.5 million users. About 8 years after it first started in 2004, Facebook manage to resist several buyout offers and finally went IPO in 2012 valuing at $104 billion.
Can you afford to have your business not paying you for 8 years while you perfect it? Most of us simply cannot wait that long. Facebook couldn’t as well.
Back in 2004, Facebook was already pitching to advertisers to monetize its platform.
And even if you can, you shouldn’t. Money now is more useful than money later.
We can always have big plans but ensure payday comes every day. Aim for cash flow first, big payday second.